Free Stand Out Strengths Assessment

Marucs Buckingham has been instrumental in the development of strengths movement from the earliest days. He wrote the original Now, Discover Your Strengths. He left Gallup to start his own company and launched his own version of the strengthsfinder, STANDOUT

Now, folks who follow the Lean In Blog, get to take the Standout strengths assessment for free. 

The Marcus Buckingham Company is providing free strength assessments to Lean In users. After you watch the lecture, visit and enter the code LEANIN00 to take the test and discover your strengths. is inspired by and founded by Cheryl Sandberg, who also wrote the book. They aspire to:

The book Lean In is focused on encouraging women to pursue their ambitions, and changing the conversation from what we can’t do to what we can do. LeanIn.Org is the next chapter.

More about Lean In at the end of the post. As for StandOut, here is how bookoutlines summarizes it:

This assessment measures you across 9 archetypal Strengths Roles, and determines your top two.  These are the roles which reflect your natural strengths, and if pursued, will give you a natural advantage in your career.

Each Role contains the following advice:
* Phrases to describe your edge
* How to make an immediate impact
* How to take your performance to the next level
* What to watch out for

The book also contains more specific advice based on your combination of top two roles:
* Which careers fit your strengths combination
* How you can win as a leader
* How you can win as a manager
* How you can win in sales
* How you can win in client service

The 9 StandOut Strengths Roles are:

1) Advisor
You are a practical, concrete thinkier who is at your most powerful when reacting to and solving other people’s problems

2) Connector
You are a catalyst. Your power lies in your craving to bring two people or ideas together to make something bigger and better than it is now.

3) Creator
You make sense of the world–pulling it apart, seeing a better configuration, and creating it.

4) Equalizer
You are a levelheaded person whose power comes from keeping the world in balance, ethically and practically.

5) Influencer
You engage people directly and persuade them to act.  Your power is your persuasion.

6) Pioneer
You see the world as a friendly place where around every corner good things will happen.  Your power comes from your optimism in the face of uncertainty.

7) Provider
You sense other people’s feelings, and you feel compelled to recognize those feelings, give them a voice, and act on them.

8) Stimulator
You are the host of other people’s emotions.  You feel responsible for them, for turning them around, for elevating them.

9) Teacher
You are thrilled by the potential you see in each person.  Your power comes from learning how to unleash it.

The way the strengths assessment works is that you are presented with a slightly stressful stimulation and a set of choices.  You then have 45 seconds to make your choice.  The time limit helps ensure that your answers reflect your instincts, and the choices are filled with trigger words that appeal to specific strengths roles.  The result is complete strengths profile that doesn’t depend on self-assessment, and isn’t vulnerable to being gamed.


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